rather than read about what we do, press play to hear what we do.
Welcome to Original Audio where we’re passionate about using creativity and technology to make audio more effective.
We work with the leading audio solution providers in the world, as well as Australia’s best audio creatives, to develop campaigns that drive better business outcomes.
Work
What we do
Branding
A strong audio identity, aligned with your visual brand, can boost brand recall by up to EIGHT times*. Let us help you design an unforgettable audio customer experience, from an iconic sonic logo and to custom music and effects that brings your brand to life.
Creative
From streaming platforms to podcasts, we understand how to create attention-grabbing audio ads that resonate with your audience. Whether it’s crafting immersive soundscapes or engaging voiceovers, our premium audio ads get noticed and drive action.
Dynamic
Dynamic audio creative uses data signals such as location, gender, time of day and weather to generate messaging relevant to the listener and their context. We can also use custom data feeds such as stock levels, pricing and store locations to deliver the most effective call-to-action for your campaign. A recent dynamic campaign* in Australia was proven to drive a 52% uplift in ad recall and a 240% increase in conversion.
*Source: Ampol/ARN Article
